Knife Notes – Chris Hyde

Like anything else it is a mixed bag. While it can be used by commercial entities strictly as a means of advertising, it can also be a way for entrepreneurs to share their ideas, educate others, answer questions, get to network with others and promote their companies.

I was talking with a friend who has done very well with social networking and has a small store that he and his wife run. We came to the conclusion that for small business owners who are doing what they love there is no way to separate themselves and their business. This has created a phenomenon in which the new means of social networking allows a synthesis between the individual and the business they own.

So, as I write about my personal experience buying, selling, researching and filming knives this dovetails with my business which is buying, selling, researching and filming knives. My business is a direct offshoot of my interests and my interests are embodied in my business.

This means that the content of my Twitter entries, Blog postings, Facebook entries, YouTube videos, Solingen Knife Forum contribution etc. cannot be primarily a means to drive traffic to my World Knives website. I need money to get by like anyone else, but selling knives is not the nexus of my interest in our oldest tool.

I am not alone in this. I meet other entrepreneurs all the time whose companies have risen from their passion and use these new ways to communicate to educate as well as promote.

In it’s best incarnation social networking can work as an open format for entrepreneurs to teach, learn, communicate and hopefully generate some interest in their companies.

All of you who are interestd in knife related subjects are encouraged to follow me on Twitter, “friend” me on Facebook, join our forum and e-mail me directly.

For my part I will make every effort to answer questions as quickly as possible and communicate in a direct and transparent way.

Let’s talk!

Chris Hyde

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